“These days, everyone needs a platform!” as Roger C. Parker commented during his presentation at the 2006 Membership Site Owner’s Bootcamp.

Roger’s mission is to help entrepreneurs and website owners create their own. For over twenty years, Roger has been helping individuals establish the 3 key elements of a platform.

Content. “What are the easiest way to create a continuous stream of relevant information for your market and your members?” Design. “How can we make your message visually appealing and easily differentiated from your competition?” Consistency. “What are the least expensive and most efficient ways to consistently communicate with your market and your members?”

Roger’s current websites include www.designtosellonline.com, www.onepagenewsletters.com, and www.publishedandprofitable.com plus a membership site under development. In addition, each week, he produces an “Expert Interviews” for the Guerrilla Marketing Association, www.rcpevents.info.

Roger is a long-time contributing editor of the Newsletter on Newsletters. His previous clients include Apple Computer, Bang & Olufsen, Hewlett-Packard, Microsoft, and Yamaha. His books include The Streetwise Guide to Relationship Marketing on the Internet and Design to Sell which describes how to create effective print communications with Microsoft Publisher.