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home | Converting Members

How to Convert More Visitors Into Members

Getting a lot of traffic to your site is one thing, converting more of those visitors into members is another. Here are some tips and tactics to help boost your membership levels as well as how to keep them on board.

What is Google's PlusOne (+1) and Can It Benefit Your Membership Site?

You may have already noticed these curious little "+1" icons popping up on web pages and search results. They are part of Google's +1 feature and here's what you need to know about it . . . keep reading

Membership Site Success Interview with Chris Farrell

Chris Farrell runs a very successful membership site. With over 5,000 paying members to his site, he has some rock solid social marketing methods to share in this interview. Click here to listen . . . keep reading

What the recent Google Panda/Farmer update means to your membership site

Google made some major changes recently. Some sites are going to benefit greatly while others will suffer. Here is what you need to know about this important update . . . keep reading

Free High Profile Publicity for Your Membership Site

Wouldn't it be nice to find out that large magazines or television shows are looking to interview someone with your expertise? That's not only possible, its 100% free. Talk about great exposure for your membership site! . . . keep reading

Delivering Perfect Content For Increased Signups

Some of the most successful subscription sites know this lesson very well. Its the difference between simply creating any content for a site or having articles which are consistently converting visitors into members. Here's how . . . keep reading

VIDEO: Adding Various Facebook Functions into Your Membership Site

Facebook has a variety of functions that you can easily add to your membership site. It can help to make some of your content go viral and also provide social proof that others are also enjoying the content. This step by step video shows you what you need to know . . . keep reading

Case Study: Comparing Two Membership Site Launches

The irony was too much to ignore. I had two site owners email me literally within minutes of each other. Both had just launched their new membership websites. One was thankful for a successful launch and the other was wondering how he could have made his better. Here's a look at a comparison between the two (done with their permission) . . . keep reading

How to track advertising effectiveness for your membership site

If you pay for advertising for your membership site, its a good idea to track the results. Whether you are paying for an ad in a magazine or using pay per click such as Google adwords, it helps to confirm that you are getting a good return on your investment. Here's what ever membership site owner should know about it . . . keep reading

Online Tool: Membership Site Retention Rate Calculator
This is a handy tool to keep track of your membership site's retention and "drop rate" of your members. Its a good way to keep track to make sure your site is headed in the right direction with new sign ups . . . keep reading

How to Split Test Your Membership Sites Emails for Dramatic Profit Gains

Here is an online video showing how to do some basic email testing to increase the effectiveness of your membership sites emails. . . . keep reading

Are you losing email sign ups on your membership site because of this?

One of our clients recently ran into this issue during a promotion. They were denying themselves sign ups due to a choice they made. The problem was . . . keep reading

Should You Use Promo / Coupon Codes on Your Site?

Its not uncommon to find boxes on order pages for coupon codes to enter for a discount. Here is something to consider when deciding if its right for you . . . keep reading

How Big of an Email List is Needed to Launch a Membership Site?

To answer your question about how many people on your list is "enough", there are three key elements that I have identified as necessary to getting a person to join my membership site... . . . keep reading

Handy Free Program For Membership Site Owners
A friend of mine recently told me about this simple little program to help with my web sites. I am already hooked. It is a great little time saver and best of all its free . . . keep reading

Ingenious Tactic For Getting More Subscribers

When this tactic was shown to me last year, I still remember thinking "Wow! That's a good one" (and it is!). Here is a simple yet effective tactic for you to consider on your membership site . . . keep reading

Membership Model with Some Excellent Marketing Tips to Learn From

This is probably one of the most unique membership models that I have run across. I decided to do some research because I was impressed with their initial marketing efforts. I saw some exceptional take aways that other membership businesses should be thinking about implementing . . . keep reading

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